Course content

  • 1

    00 Intro

  • 2

    01 Principles of Pitch Design

    • Principles of Pitch Design
  • 3

    02 Formats

    • One-liner

    • Elevator Pitch

    • Stage Pitch
  • 4

    03 Components

    • Components
  • 5

    04 Storytelling

    • Storytelling

    • User Persona Template

    • User Story Template

    • How to produce a compelling product demo

    • Good practice Example: Airbnb Product Demonstration

    • Good practice Example: Google Maps Product Demonstration
  • 6

    05 Creative Process

    • Content Creation

    • There will be dragons
  • 7

    06 Pitch Production

    • Strategy

    • Storyboarding

    • Scripting

    • Slides & Handout

    • Good practice Example: Pitchdeck Finanzritter

    • Good practice Example: Handout Finanzritter

    • Testing, Feedback & Iteration
  • 8

    07 Wrap Up

    • Wrap up